Yes, I’ve gone and done it. I changed my blog’s layout/theme/look.
I’m also pondering a new slant to the blog in terms of content, along the theme of Words and Numbers. Because I’ve done a lot less writing lately, and my daytime alter-ego (as a mild-mannered marketing analyst) takes up a lot of my time and energy…so I might as well blog about that too, right?
Not that campaign forecasting and nifty data graphs are nearly as interesting as writing stuff…well okay, I admit it, I do find them interesting. I am a geek, after all, as well as a writer. And thus, sometimes running a well-crafted SQL query is just as satisfying to me as completing a 5,000-word short story. (Sometimes.)
I’ll ponder this for a bit. In the meantime, here’s a nifty bit of marketing directed by Rob Zombie. From a writing point of view, it’s well-done, and from a marketing creative point of view it’s damn clever. Since I don’t work for them I can’t speak to the effectiveness of the campaign from a revenue perspective, but let’s just say that it’s the only commercial that has EVER IN MY LIFE made me want to go out and buy laundry detergent. Ever.
